Why 70% of Digital Transformations Fail, and How to Succeed

In this episode of Virtual for Real, Max welcomes Jonathan Beals to dive deep into the challenges and real-world impact of digital twins, 3D design workflows, and the future of AI-powered product development. With over a decade at Nike pioneering digital pipelines and now advising major brands at Adobe, Jonathan shares actionable insights on why most digital initiatives fail, and how to make them succeed.