Sau Lee founder and creative director Cheryl Leung joins Georgia on Talking Fashion for a conversation about cultural identity, respect & reinvention, and building a fashion brand designed to make women feel unforgettable. Known for its romantic silhouettes, glamorous occasionwear, and East-meets-West perspective, Sau Lee has quickly become a go-to label for fashion-forward women around the world.
Cheryl reflects on her transition from finance into fashion, the inspiration behind launching Sau Lee, and how her Chinese heritage & global upbringing continues to shape the brand’s aesthetic and storytelling. They also discuss the evolution of occasion dressing, navigating growth in the digital era, and the importance of creating pieces that feel both emotional and timeless.
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