AI is changing more than the technology inside pharma's software stack. It is challenging the entire SaaS model: how software is built, how workflows are designed, how teams work, and what customers should actually pay for.
In this episode of Pharma Talks, Nataliya Andreychuk sits down with Thomas Mrosk, a pharma and AI transformation expert and co-founder of CTC Health, to explore what is changing — and what pharma needs to rethink next.
From fragmented point solutions and traditional SaaS models to agentic AI, internal capabilities and AI-powered education, this conversation asks a bigger question:
Are we really transforming pharma — or just adding AI features to old ways of working?
00:00 How AI Is Changing the Rules of the SaaS Game
07:04 Is the Classical SaaS Model Dead?
09:08 Build vs. Buy: Where Should Pharma Build AI Capabilities?
12:50 Bringing Software, Services & Expertise Together
17:50 How AI Could Reimagine Pharma Education
22:22 Hot or Not: The Future of Pharma Martech
25:01 Content at the Speed of Need
27:00 Thomas Mrosk's Advice: Demand Outcomes
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🎙️ Thomas Mrosk → https://www.linkedin.com/in/thomas-mrosk/
#PharmaAI #SaaS #AgenticAI #DigitalTransformation #PharmaMarTech
