NielsenIQ, the world’s leading consumer intelligence company, has conducted the first national study in Brazil of who reads, who doesn't, and why. “The Brazilian Digital Reader” reported a strong digital presence in publishing, especially for audiobooks.
Following a presentation at the Frankfurt Book Fair by Luis Gaspar, Research Director with NielsenIQ, The Spoken World’s Christopher Kenneally moderated a discussion on the regional and global significance with Gaspar and Javier Celaya, founding partner of Dosdoce.com.
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