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In this conversation, Femi Olajiga discusses the critical aspects of monitoring Google Ads for D2C e-commerce founders. He emphasizes the importance of visibility, understanding customer readiness, analyzing campaign performance, leveraging search term reports, and implementing effective bid strategies. The conversation also highlights the need for a holistic view of conversions and revenue tracking to ensure profitability and reduce customer acquisition costs.

Book a 30-minutes Growth Marketing call with me: https://calendly.com/femi-olajiga/new-meeting



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