In this episode, Irene Lidvall calls BS on the exhausting culture of constant self-optimization, productivity tracking, and always trying to do more. Because pleasure isn’t a reward you have to earn—it’s an essential part of feeling fully alive.
Irene explores why so many women prioritize productivity over presence, ignore their body’s signals, and save joy for “someday.” With compassion, honesty, and a little cheek, she makes the case for reclaiming everyday pleasure—without the guilt.
You’ll discover five simple permissions for choosing more joy:
Enjoy something completely pointless
Say no without writing a bloody essay
Listen to what your body actually needs
Recognize when enough is enough
Put pleasure in the diary—on purpose
Your Fu**king Fab challenge? Choose one small pleasure this week and protect it like it’s the last piece of chocolate. No optimizing. No earning it. Just enjoy the damn thing.
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