Good messaging used to be enough. In 2026? You need messaging that actually sounds like you, calls in the right people, and makes your audience immediately feel seen.

In this episode:
0:00 Why “good enough” messaging stopped working in 2026
4:58 The problem with vague messaging like “overwhelmed”
9:49 Why specific messaging attracts better-fit clients
12:21 Jen’s MVP framework: Messaging, Voice, and Positioning
26:09 Why constant how-to content is hurting your marketing

We also kept the conversation going with a Live Q&A where we talked about:
How to make your messaging more specific without feeling boxed in
The difference between messaging, copy, and content
How to use personality in your marketing without oversharing online
Why positioning matters even if you offer the same service as everyone else
The “hedging” words making your content sound watered down

Hang out with Jen:
https://jenliddy.com
https://jenliddy.com/quiz
https://www.linkedin.com/in/jenliddy/

Hang out with Deanna:
https://deannaseymour.com
https://instagram.com/thedeannaseymour

🪩 Listen to the extended version when you join us inside The Playhouse + Get your first month for just $10 with the coupon code PODCAST
https://jointheplayhouse.com 

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