You avoided the other six deadly sins, locked picture, and finally made your movie. But did you actually remember to tell anyone? In our final installment of the "7 Deadly Sins of Low-Budget Indie Filmmaking" series, we tackle the silent killer that leaves incredible projects dying on a hard drive: Marketing and Administration.
The harsh reality of independent film distribution is that if you don't legally own your movie, you can't sell it. Furthermore, if you wait until post-production to start your indie film marketing campaign, you’re already months behind. We’re breaking down how to stop screaming into the void, why you have to track every single penny you spend, and why your film isn’t for "everyone" (unless you made Forrest Gump).
In This Episode, We Cover:
The "Sock Drawer" Rule: Why keeping your paperwork organized (including your crew deal memos, location releases, and film production insurance) is the ultimate key to a stress-free shoot.
The 4 Phases of Marketing: A chronological roadmap of exactly what movie producers need to be doing during Development, Pre-Production, Production, and Post-Production.
The Screen Grab Trap: Why pulling dark frames from your editing timeline makes for lackluster poster art, and why you should budget for a dedicated BTS photographer.
Targeting Your True Demographic: How to maximize your limited ad spend by understanding who actually wants to watch your movie.
Crowdfunding Realities: The nightmare of fulfilling physical perks (like custom whiskey glasses) and how to manage those deliverables alongside an indie film EPK.
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Show Links:
Featured Filmmaker, Matty Killen: www.mattykillendop.com
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