Facebook has gotten more specific about what it considers “original content,” and if you repurpose content or use AI to help create your posts, you might be wondering what that means for you.
Does repurposing still work? Can you use someone else’s content if you add your own perspective? And where does AI fit into all of this?
In this episode of the Painless Posting Podcast, Maggie Carey breaks down what Meta’s updated guidelines actually mean for business owners without turning them into another reason to panic about your social media strategy.
You’ll hear why the difference between repurposing and simply recycling content matters, what Meta appears to be rewarding, and one question you can ask before publishing that can help you look at your content differently.
And yes, you can absolutely keep repurposing your content.
The goal isn’t to constantly invent something nobody has ever said before. It’s to make sure there’s enough of you in what you publish.
🎧 Listen now to find out what you may want to change before you create your next post.
Want some help putting it into practice? Maggie’s Seven Day Social Media Challenge gives you prompts, captions, and templates to help you get started, including ways to use AI without starting from a blank screen.
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