Apple’s new CEO, John Ternus, faces a monumental task: reigniting the revolutionary spirit that defined Steve Jobs’ era. Back then, engineers clashed with Jobs over perfection, birthing icons like the iPhone from a dozen passionate minds. Under Tim Cook, Apple soared financially but lost its edge—no game-changing product since the iPhone or Apple Watch, and Vision Pro fell short. As AI reshapes tech, Apple risks falling behind if it doesn’t adapt. Ternus, though not a visionary like Jobs, brings engineering grit and a track record of execution. The hope? He’ll empower a new generation of designers to embrace a “problem-first” approach, blending AI with Apple’s legendary attention to detail—and maybe, just maybe, spark the next big thing.
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