Liam made a bold prediction about 'On Running' brand back in January. Last week it cost Roger Federer seventy-four million dollars in a single day. That's the hand-up moment this episode starts on, before the boys get into whether the running world has too much access — Michael Jordan, Bill Murray, and the surfers who reckon marketing is ruining the sport.


Plus the six things that make up a premium runner's $1,500 annual budget, Courtney's verdict on Liam's floaty shorts, and why major marathons are just grown up Ooshies.


Follow the podcast on Instagram @inthebeginningpodcast
Courtney on Strava
Liam on Strava

Rss Apple Podcaster
Podden och tillhörande omslagsbild på den här sidan tillhör Courtney Atkinson and Liam Flanagan. Innehållet i podden är skapat av Courtney Atkinson and Liam Flanagan och inte av, eller tillsammans med, Poddtoppen.