Lindsey Carter built an Instagram-viral athleisure brand from the ground up — and has made some very public missteps along the way.
Thank you to our sponsors!
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Friday 6/12/2026 New York City
Sunday 6/14/2026 Chicago
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@snarkbaitpod
@christynoel__
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FULL LINKS:
Tour - https://www.x1entertainment.com/snarkbait
Patreon - https://www.patreon.com/snarkbaitpod
Full video up on YouTube - https://www.youtube.com/@snarkbaitpod
Snark Bait Instagram - https://www.instagram.com/snarkbaitpod/
Christy’s Instagram - https://www.instagram.com/christynoel__/
Sophie’s Instagram - https://www.instagram.com/soph_ross/
Substack https://substack.com/@snarkbaitpod
Approximate Timestamps:
00:00 Intro and Initial Thoughts
13:17 Background/Overview
18:53 Career Overview
19:50 Set Active: Building the Brand
31:46 Ad Break
33:11 Ownership/funding Drama
38:46 Flagship retail locations
40:50 Revenue
42:29 Manufacturing
44:44 Controversies
55:57 Pinkwashing scandal
01:01:56 Super SET Scandal
01:05:23 Glassdoor Reviews
01:20:52 Final Thoughts & Wrap up
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