Adam Mosseri: Love For Arsenal, X vs Instagram & World Cup | It’s Called Soccer EP 67

It’s another episode of It’s Called Soccer with Instagram CEO Adam Mosseri 🎉

Adam reveals why soccer players just aren’t very good at Instagram, before revealing why he supports Arsenal and shares his very first Arsenal memory — leading to a bold statement: it’s Arsenal’s year.

The conversation then shifts to the global game: • Will changing the MLS calendar actually help the league grow? • How players and teams are preparing for the World Cup • And sneaking away just to watch Arsenal 👀

There’s also a deep dive into the social media landscape: X vs Threads, who’s really competing with X, and the big question — will you ever have to pay for Instagram?

0:00 Intro 03:08 Soccer Players On Instagram 04:10 Why Adam Supports Arsenal 05:10 First Memory Of Arsenal 12:20 Arsenal On Social Media 13:30 Importance Of Sports On Social Media 14:45 Fans And Player Connection On Social Media 17:40 World Cup Preparation 23:15 Rivalry With X