In this episode, we explore the rise of agentic commerce and how AI agents are beginning to transform the way consumers discover, decide, and pay for products online – moving from clicks to conversations.
Our host Søren Winge is joined by Cristina Conti, Head of Customer Engineering at Google Cloud, Michael Pfeiffer, Vice President of AI and Agent Commerce at the Agentic Commerce Alliance, and Raja Saggi, EVP of e-Commerce at Nexi Group, to unpack what the rise of agentic commerce means for merchants, platforms, and the future of digital transactions.
Listen now to discover:
How AI agents move beyond search to anticipate, reason and act across the full customer journey
Why the transaction layer (checkout, payments, consent, liability) is the most complex and critical area to solve
How emerging standards and protocols enable secure, interoperable, and seamless payments
What merchants should prioritise now: discoverability, customer service, and building foundations for trusted transactions
How trust is evolving through consumer mandates, verification, and human-in-the-loop controls
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