William Mailer leads the Commonwealth Bank of Australia’s (CBA) Behavioural Science Centre of Excellence. This inter-disciplinary unit of behavioural scientists, technologists and mixed-method researchers works across CBA’s business lines to improve financial wellbeing outcomes for millions of Australians. The CBA team partners with leading research groups and practitioners around the world to produce impactful research and innovations in banking products and services. Prior to joining CBA, Will established and led the PwC Behavioural Economics team. He has over 20 years of consulting experience, and a MSc in Behavioural Economics from the Centre for Decision Research and Experimental Economics (CeDEx) in Nottingham, UK.
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