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🎙️ Welcome to the Nomads Nation Podcast!
In this episode, I’m bringing back Lara from Move Supply Chain for a behind-the-scenes look at what it actually takes to build a backpack brand from scratch.
We dive into the realities of creating a bag, from figuring out your true costs and pricing strategy to sourcing materials, sampling, prototyping, and eventually getting the finished product into customers’ hands. We also talk about why building a custom backpack can take much longer than expected and just how many individual components can go into a single bag.
I also share some real numbers and lessons from building my own bag brand, including what our flagship backpack actually costs to make and why the cost of manufacturing is only one piece of the bigger picture.
If you're thinking about starting your own bag brand, building an e-commerce product, or you're simply curious about what goes on behind the scenes of your favorite backpacks, this episode gives you a look at the realities of bringing a bag from idea to market. 🎒🔥
00:00 - Building Bags 01:35 - Founder Reality 07:00 - Know Your Costs 10:18 - Pricing Strategy 14:34 - Starting From Scratch 16:42 - Material Sourcing 20:06 - Backpack Economics 24:25 - Profit Margins 29:15 - Pricing Matters 34:19 - Better Prototypes 38:00 - Product vs Profit 40:18 - Build a Brand 44:11 - Final Thoughts
Affiliate Disclosure: We hope you enjoyed our How to Start a Bag Brand video! To support our channel, we use affiliate links in our content. Clicking on these links and making a purchase helps us keep creating great videos (at no extra cost to you!)
Free Gear Disclosure: We often receive free gear for our reviews, but this does not influence our opinions. We always provide honest reviews—if a product isn't up to par, we'll tell you.
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