🎬 In this episode, now out in English, I'm joined by Jean-Christophe Babin, CEO of Bvlgari for over a decade and now head of LVMH's Watches division, overseeing Houses like TAG Heuer, Hublot, and Zenith alongside Bvlgari.
Jean-Christophe's path into luxury is anything but conventional: from HEC Paris and the French Navy, to Procter & Gamble and The Boston Consulting Group, before landing at TAG Heuer and later Bvlgari. In this conversation, he opens up about rebuilding brands from the ground up, the discipline behind reviving heritage without falling into nostalgia, and what it really takes to lead an entire watchmaking division for one of the world's largest luxury groups.
🔥 A candid, wide-ranging conversation that I hope teaches you as much as it taught me.
What you'll discover in this episode:
🏭 The history of the Manufacture de Neuchâtel: once famous for its railway clocks, now the beating heart of Bvlgari's watchmaking, and a place where his own family's history quietly echoes.
🏛️ Roman architecture and watch design: how the lines and volumes of ancient Rome shape every new Bvlgari timepiece, including the record-breaking Octo Finissimo.
👑 Women and the evolving luxury market: how the rise of women in professional roles has reshaped luxury spending, and why that shift has been a growth engine for Bvlgari.
⚙️ Heritage meets innovation: how a century-old house stays alive through cutting-edge technology and constant creative reinvention.
▶️ Listen to the full episode in English, out today on all platforms.
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See you soon,
Lou
