You’ll learn how to build a website that turns curiosity into action. How to create a clean path so people can hire you instead of endlessly picking your brain. And how SEO still matters, even with AI search and answer engines reshaping discovery.
What they cover:
[03:38] Why corporate habits can sabotage personal branding after you go solo
[05:21] How to avoid decision fatigue and keep momentum
[07:00] What’s changing with SEO, AEO, and AI-driven discovery
[13:40] A simple way to do keyword research using Google suggestions
[15:03] Why long-tail keywords help you compete without fighting the “big guys”
[20:34] How to structure pages so search engines understand your content
[21:36] Headlines as hierarchy, not font sizes
[19:04] Internal linking so your site doesn’t create dead-end pages
[29:00] The customer journey: what you actually want visitors to do next
[33:00] A 15-minute micro-step you can take today to improve your site fast
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Click here, scroll to the bottom, and tap to rate with five stars.
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