The creator economy has officially won, and periodic waves of influencer backlash have become a perennial feature of online discourse. Some recent examples include the “no influencers sign” in Nantucket, whether “hating influencers has become a socially acceptable way to hate women,” and talk of an influencer recession as the landscape becomes more crowded and competitive. 


To parse legit grievances from convenient moral cover for envy, we turned to the writer and strategist Ochuko who you might know from her newsletter “as seen on.” We discuss why waiting for the end of influencers is like waiting for the end of the Kardashians, where we’re at in the five stages of acceptance, capitalism, honor, meritocracy, and scrounging for scraps on TikTok Shop. 


IG: @sideprojects__

YouTube: @SideProjectsPodcast

Substack: https://sideprojectsco.substack.com/ 

Hosted on Acast. See acast.com/privacy for more information.

Rss Apple Podcaster
Podden och tillhörande omslagsbild på den här sidan tillhör with Clara Malley, Eli Williams, and Trey Taylor. Innehållet i podden är skapat av with Clara Malley, Eli Williams, and Trey Taylor och inte av, eller tillsammans med, Poddtoppen.