Generation: Ex-UBS CMO Johan Jervøe: Why Your Brand Needs Emotion To Truly Build Trust

Brought to you by our sister podcast, Generation (Spotify) (Apple Podcasts).

Unlock the secrets of exceptional marketing with Johan Jervøe, former CMO of UBS and Intel. Max and Johan discuss the power of customer insight, how to leverage celebrity endorsements, the art of crafting campaigns that really resonate, and much more.

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