Good Food Institute founder Bruce Friedrich joins the podcast to discuss the revolutionary changes unfolding in food technology and the mission behind the Good Food Institute’s work to reduce reliance on animal agriculture through plant-based and cultivated meat. Bruce presents the key arguments driving the shift toward alternative proteins, including climate change, food security, antibiotic resistance, and pandemic prevention.


Read Bruce's book 'Meat: How the Next Agricultural Revolution Will Transform Humanity's Favorite Food, and Our Future'


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Producer: Rachel Barrett


Thanks to our researcher Chris van Ryn! And thanks to Maia Iva!

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