Tourism creates more plastic waste than travelers see. Green marketing and sustainable development researcher Dr. Farzana Quoquab explains why plastic consumption often rises in popular destinations and why responsibility cannot rest on tourists alone. The episode explores the roles of hotels, businesses, governments, infrastructure, and consumer behavior, with examples from Malaysia, the Maldives, and other tourism economies. The episode connects plastic pollution and tourism with sustainable travel, single-use plastic reduction, and the coordinated changes needed to protect destinations and local communities.
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