Join Katherine Martín-Fisher and guest Muriel Twechey as they explore Muriel's journey in founding Exit 3D Studio. They discuss market gaps for scalable growth, warning signs for sustainable business, and crafting exit strategies. Muriel shares insights on reducing founder dependency, building a self-sustaining business, and avoiding common LinkedIn and marketing pitfalls. They touch on high ROI investments, automation, AI, and defining true business freedom. Muriel introduces her book "The Valuation Gap" and offers key insights and advice. The episode wraps up with book recommendations and final lessons on growth and scaling.

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