Meta just crossed a line many advertisers never thought possible: it officially surpassed Google in ad revenue.
In this weeks episode we break down why marketers are shifting budgets away from traditional search and toward platforms built for discovery, storytelling, and AI-powered targeting. We discuss Meta’s evolving ad ecosystem, the future of digital advertising, and what the shift means for brands, creators, and businesses trying to win attention online.
Is this the beginning of the end for Google’s dominance, or just the next evolution of advertising?
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00:00 Meta Glasses Are Better Than You Think
16:51 Meta Just Beat Google
24:12 The New Rule Of Brand Marketing
30:54 Why Most People Quit Too Early
33:46 Nike vs Adidas
39:15 The Best World Cup Ad So Far
42:50 AI Models Are Replacing Photoshoots
50:13 Should We Own OpenAI?
53:30 Patrick Ta’s Biggest Controversy
01:00:40 Patagonia’s Brand Problem