The 3 Signals for Stretching Your Content Marketing (EP114)

You've got content sitting around that you haven't touched since you published it. Before you decide what to do with it (or whether to do anything at all) there's a fast and simple way to figure out which ones are worth the time. I'm sharing three signals I look for before I repurpose, plus a quick test you can run in less than 30 seconds.

Enjoy the episode!

🗓️ ⁠⁠Webinar for Flexible Repurposing System⁠

🧰 I love me a good digital marketing tool. This week’s recommended tool is Canva.

I almost feel like duh, on this one and yet I'm still surprised when occasionally I mention this and some people don't know about it. I use it mostly for social graphics and podcast thumbnails. I have create animated .gifs from videos for my emails. I've used it to create bulk post creatives in the past. I was doing a set of tips for 30 days and I put them all in a spreadsheet and bulk added then into Canva to give me the 30 graphics. So much easier than copy/pasting the full 30.

🎧 This week’s recommended podcast episode is How to Let Go & Start Over (4 Shifts That Will Change Your Life) on the On Purpose with Jay Shetty podcast.

My biggest takeaway is why we hold on to things we're trying to let go of. I can't tell you what it is! Go listen to the episode!

If you listen to the book, let me know how you like it!

Find other recommended episodes here.

🗞️ ⁠Digital Marketing Takeaway⁠Digital marketing advice that doesn't require a dictionary.Short enough to read. Useful enough to use. Every week.

About This Show

The Get More Website Traffic Podcast covers the strategies, tools, and tactics that help small business owners get more people to their website and turn that traffic into leads. Host Barb Davids breaks it down in plain language every week, with bonus episodes featuring other business owners sharing their expertise on topics that matter to running a small business. Produced by Compass Digital Strategies.