What does it really take to build a powerhouse in-house agency?
In this episode of The Digital Revolution Podcast, Eli talks with Kasper Sierslev about the intricacies of building and managing an in-house agency. Kasper, an expert with extensive experience in creative marketing and in-house collaboration, shares valuable insights and actionable advice for business owners. Topics covered include managing marketing channels, the importance of consistency and strategy, leveraging AI and tech tools, and optimizing business processes for growth. The conversation also delves into Kasper's personal journey and his vision for the future of the digital marketing space.
00:00 Intro 00:37 Meet The Expert 02:11 In-House Marketing and Creative Collaboration 03:02 Casper's Early Life and Career Path 06:49 Building In-House Agencies 10:21 The Role of Technology in Marketing 20:43 AI and Future Trends in Marketing 26:59 Advice for Business Owners 32:06 Conclusion and Farewell
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