How to Build a Brand That Sells Itself with Jasmin Alic

Jasmin Alić, LinkedIn's king of comments, content & community, shares how to turn content into conversations, stories into sales, and profile views into paying clients. We dive into warm outreach, offer alignment, and why connection beats content every time.

Jasmin is a brand strategist and community builder who’s helped thousands of creators turn personal brands into real businesses. As the founder of LinkUp and LinkBound, he teaches people how to grow with clarity, integrity, and a little bit of swagger.

Chapters

00:00  Opening Teaser - Low reach? Comment harder.
00:32  Intro – Disruptive Influence Podcast #30
03:22  Two new businesses: LinkUp & LinkBound
07:40  Why most paid communities trap their founders
10:00  Inside LinkUp: 3 in-house experts, daily feedback
12:29  Bosnia trip giveaway
14:10  “Build community, not a cage” – the mindset
18:55  2025 blind spot: Story > Tips
21:15  Storytelling 101: share what you think, not just what you know
24:55  Offers: choose an intro offer, then craft content
29:15  Starter-offer pricing & positioning
33:45  Warm-outreach playbook (+ LinkedIn’s new viewer data)
40:10  Limiting belief: “DM sales feel sleazy”
44:25  Coach’s proudest moments – client self-awareness
53:05 Surprise fun fact about Jasmin
54:45  Biggest LinkedIn opportunity: comments dominate
1:00:05  Reddit: LinkedIn Lunatics & blocking negativity

Connect with Jeff Abracen on LinkedIn [https://www.linkedin.com/in/jeffabracen/]

If you are or know a disruptive influencer who would make a great guest, we'd love to hear from you. 

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Cover art by Daniel Devoy
Music by Stephen Voyce

©2024 The Disruptive Influence Podcast - Jeff Abracen