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How to Build AI Systems People Can Actually Trust | Cillian Kieran, CEO & Founder, Ethyca

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In this episode, Cillian Kieran, CEO and founder of Ethyca, joins Liam to talk about why data privacy and AI governance need to be treated as engineering problems, not just legal and compliance challenges.

Cillian explains how a consulting project for Heineken ahead of the GDPR pushed him to rethink privacy from an engineer's perspective and eventually build Ethyca. He breaks down how the company's product suite works, why Fides has become a widely adopted open-source privacy standard, and what changes when AI agents are given read and write access to tools like Stripe, QuickBooks or a CRM.

They also get into what foundation model providers may be missing on governance, why AI needs a harness that directs its capabilities without slowing it down, the responsibility engineers have when building AI systems, and why he thinks much of what we call AI is still statistical math wrapped in a marketing label.

Later, Cillian and Liam discuss where AI startups may consolidate, Yann LeCun's work on world models, the human impact of increasingly agent-driven work, and how growing up around art shaped Cillian's view of software as a creative pursuit.

Key Topics Covered

Why privacy and AI governance are engineering problems

How Fides became a widely adopted open-source privacy standard

The risk of giving AI agents read and write access to business systems

Why AI needs a harness that directs its capabilities without slowing it down

What foundation model providers may be missing on governance

Why engineers, not just users, carry responsibility for AI safety

Why Cillian calls AI "statistical math" with a marketing label

World models, startup consolidation and the future of AI infrastructure

Episode Timestamps 00:00 - Introduction and welcome 00:58 - From a physics dropout to a data consultancy for Fortune 500 brands 03:17 - The Six Problems of Privacy and becoming the world's most trusted technology company 07:20 - Inside the product suite: Fides, Helios, Janus, Lethe and Astralis 11:29 - How Fides became a widely adopted open-source privacy standard 14:20 - What Cillian believes foundation model providers are missing on governance 16:08 - Why AI needs a harness, not just guardrails 18:19 - Ethyca's business model and the rise in demand for consulting 23:07 - Why Ethyca went after enterprise customers first 24:50 - Testing Grok's agent tools 27:34 - MCP proliferation, OpenClaw and the risk of "permissive access" 31:11 - The seatbelt analogy for building safe AI systems 34:28 - Why AI governance isn't getting the coverage it deserves 36:26 - AI as "statistical math" and Ted Chiang's take on the label 38:43 - Foundation model economics and the future of AI startups 39:49 - Yann LeCun, world models and where Cillian would place his next bet 50:12 - Zen and the Art of Motorcycle Maintenance: classical versus romantic thinking 56:05 - Why Cillian still does what he does 01:03:34 - Where to find Cillian and closing thoughts

Where to find Cillian: LinkedIn - https://www.linkedin.com/in/cilliankieran Ethyca - https://ethyca.com

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