Wouldn't it be nice if customers would just do what we tell them to do so they can get what they say they want?

Unfortunately, humans don't work that way.  For better and worse, we're much more complicated. 

Dive into the fascinating fields of behavioral economics, neuroscience, and cognitive behavioral psychology to understand why people do the things they do, what motivates them, and how to use that to create positive outcomes for your customers, your company, and yourself.

BY THE TIME YOU FINISH LISTENING, YOU’LL KNOW: 

  • Why your customers can't absorb all the information you're giving them
  • The reason many Founder/CEOs struggle to understand the value of Customer Success. 
  • How to drive adoption by understanding Dopamine and Habit Formation

OTHER LINKS MENTIONED IN THIS EPISODE: 

Mini Habits - Steven Guise
Atomic Habits - James Clear
The Power of Habit - Charles Duhigg

++++ATTENTION++++

Ready to stop figuring out CS leadership the hard way? 

Get the CS frameworks, leadership techniques and psychology hacks you need to be seen as a strategic leader - and get promoted fast with:

THE CS LEADERSHIP ACADEMY 

Applications are currently open for CS leaders looking to level up - but our cohorts fill up fast!


CONNECT WITH RACHEL

Follow at:
 
LinkedIn
YouTube

WEBSITE

https://provansuccess.com





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