Jessica Rowe has developed Cat Number Nine, a perfume designed for cat lovers that cats are attracted to, made with botanicals including catnip, silver vine and olive leaf. The perfume was created in conjunction with Nexgard Spectra for Cats, a monthly parasite treatment with low odour. Australia is home to an estimated 5.8 million pet cats, and experts note that cats have 200 million odour receptors compared to humans' five million.

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