Ad Infinitum
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Ad Infinitum S4E02: Guaranteed Human with Rahul Sabnis on AI, Trust & the Future of Audio

Ad Infinitum
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Audio is different. Not better. Not worse. Different.In this episode, Rahul Sabnis (President & Chief Creative Officer at iHeartMedia) breaks down the idea of “Guaranteed Human”, and why, in a world of AI-generated everything, audio might be the last place where trust still lives.We get into what makes podcasts fundamentally different from video, why attention in audio works the way it does, and how the industry is thinking about AI, voice cloning, and the future of creative.This isn’t theory. It’s how one of the largest audio companies in the world is choosing to move forward.In this episode:

  • Why podcasts ≠ video (and why that matters)
  • The “Guaranteed Human” stance and what’s behind it
  • AI, voice cloning, and where to draw the line
  • Why audio builds trust differently than any other medium
  • What most brands still get wrong about podcast advertising

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