I'm a business coach who teaches social media, and I didn't post for a year and a half. It was the best year my business has ever had. I already made more in 2026 than I used to make in a full year, and for a long time I felt too ashamed to admit any of it out loud.
Last week, in a sunny park in Lisbon, a fellow course creator — someone who's done multiple millions with one program — turned to me and said, "I want to get back into coaching, but the one thing I don't want to do is post on social media." I laughed. Because I hadn't posted in about a year and a half, and my business was flourishing anyway.
That conversation is why I finally decided to tell you the whole story.
The short version: it isn't "post more" or "post less." It's one very well-built funnel — an asset so strong I can simply turn it on when I want more clients. In this episode I walk you through exactly how it works, the years and the thousands of sales calls it took to build, and why none of it happened overnight.
In this episode:
Why I felt guilty, behind, and even a little threatened — and what finally shifted
The exact funnel I already use for 4 years
Why I call it my "million-dollar asset" — and why one of my coaches says it's "like a marriage"
The theater-maker's secret to designing an event people actually convert from
How building a sales team let the funnel finally run continuously
The permission I want to give you: you can build your business completely your way
And yes — the weekly podcast is back. Every July episode is already scheduled. I'm back.
Key takeaways
You don't need to post every day to have a thriving business. You need one path that reliably reaches the right people. Social media is a beautiful, free, optional gateway — not the only one.
One strong funnel beats constant content. Mine runs ad → masterclass → email → call → program. When I want more clients, I turn on the ads.
The asset is built, not bought. Years of live challenges, thousands of sales calls, and endless refinement made a funnel that reaches the right people.
A great trust-building event is an art. My masterclass is an emotional journey, designed so the right person sees what's possible and takes action.
A team changes everything. Building a sales team meant the funnel could finally run continuously instead of getting switched off every time I got tired.
Release the guilt. If you feel behind because you're not posting — your business is allowed to grow in its own way.
Call to action
Want a funnel that lets you say "I'll just turn it on"?
Start where everyone starts — my free Prosper Flow masterclass. It's where I show multi-skilled coaches and experts how to build a business that's both deeply profitable and deeply impactful, by integrating your real brilliance.
Podden och tillhörande omslagsbild på den här sidan tillhör
Relinde Moors. Innehållet i podden är skapat av Relinde Moors och inte av,
eller tillsammans med, Poddtoppen.
