Ep 138 Resort Style Living at Home: Outdoor Design Masterclass with Landscape Architect Kurt Kraisinger of Lorax Design Group

Mike and Trey Farley interview Kurt Kraisinger, landscape architect, owner of Lorax Design Group in Overland Park, Kansas, and co-founder of Tributary Revelation. Kurt recounts his path from aspiring architect to landscape architecture at Kansas State University, building his practice across 25 states, and explains his client-first design philosophy focused on context, lifestyle, and architectural fit rather than a single signature style. He describes how clients often fixate on Pinterest features, why trust is built by showing what clients ask for alongside better alternatives, and why circulation plus grading/drainage are foundational, especially in Kansas City’s freeze-thaw and rainfall conditions. Kurt outlines his “prescribed process” from concept to master plan, early contractor estimates to prevent budget surprises, phasing strategies, and stepwise 3D visualization. He explains the Lorax name origin, Tributary’s tours-based networking model, discusses trendy pool features and value engineering, and shares influences (Simon Sinek, Blue Ocean Strategy), plus personal favorites and travel inspiration.

Discover more:

https://loraxdesigngroup.com/

https://www.farleypooldesigns.com/ https://www.youtube.com/@MikeFarleyDesigns https://www.instagram.com/farleydesigns/ https://www.instagram.com/luxuryoutdoorlivingpodcast/

00:00 Podcast Welcome 01:23 Meet Kurt Kraisinger 02:54 Path to Landscape Architecture 04:39 K State Training and Early Work 07:51 Design Philosophy and Style Range 11:01 Guiding Clients Past Pinterest 15:48 Why Lorax Design Group 19:55 Outdoor Living After COVID 21:44 Site Walkthrough and Flow Basics 25:43 Master Plans and Phasing 27:24 Budget Reality and Cost Process 31:57 Luxury Features and Tradeoffs 35:21 Learning Negative Edge Details 37:51 How Tributary Started 39:48 Building Tributary Tours 42:17 Vendors Behind Scenes 43:47 Membership Rules Evolve 44:59 Midwest Build Challenges 49:56 When to Hire Designers 52:51 Hand Drawing Value 56:04 3D Workflow Funnel 01:01:22 Timeless Pool Design 01:05:36 Saying No to Clients 01:11:26 Books Food Movies 01:17:41 Wrap Up Contact Info 01:18:22 Show Mission Closing