I sat down with Jordan Mix, a partner working with Greg Isenberg at Late Checkout, to talk about permissionless projects. We discussed what they are, and Jordan shared the core ideas behind Ryan Holiday's canvas strategy and Jack Butcher's permissionless apprentice philosophy. He shared a few fascinating stories about how undertaking these projects, such as creating custom sneakers and responding creatively to social media posts, led to unexpected opportunities with big names. Jordan explained how this approach can create valuable connections and skills. Listen to this episode to learn how you can start your own permissionless projects!
00:00 Introduction to Permissionless Projects 05:45 The Canvas Strategy and Its Impact 11:56 Real-Life Applications of Permissionless Projects 18:06 Building Relationships Through Creative Projects 24:12 The Art of Creating Without Permission 25:09 Visualizing Business in 2023 26:36 The Birth of 'Do Within' and Permissionless Projects 27:35 Building Community and Business at Late Checkout 29:30 Finding Value in Collaboration 31:54 The Power of Being a Number Two 32:52 Learning from Experiments and Rejections 34:49 The Compounding Effect of Opportunities 36:07 Identifying Skills and Targeting Opportunities 38:03 Creating Value Without Expectation 40:54 The Asymmetric Bet of Permissionless Projects 42:19 Rethinking Networking and Problem Solving 44:10 Building a Portfolio of Experiences 45:37 Chasing Rejections and Learning from Failure
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