Blog vs Substack is the question I am getting on repeat from clients and entrepreneurs in my communities right now, and most of them are about to make the wrong move.

In this episode, I am breaking down why Substack feels like the fresh start everyone is craving, why it works for someone like Jenna Kutcher (and why that is a misleading example to copy), and the real reason most entrepreneurs should not start a Substack right now. I am also walking through 3 specific things that have to be different about blogging in the age of AI if you want to actually see results.

Here's what you'll hear:

  • Why Substack is suddenly everyone's backup plan and what is really going on with Instagram reach
  • The 4 things people miss about Jenna Kutcher's Substack move
  • The trap most entrepreneurs fall into when they ditch the blog for Substack
  • 3 things that have to be different about blogging in 2026 (including how to build topical authority on your site)
  • When a Substack actually does make sense, and when it definitely does not

LINKS MENTIONED IN THIS EPISODE:

Blog post for this episode: https://bypwdesigns.com/blog-vs-substack/ 

SEO on Tap (use code JULIEW for $50 off): https://duocollective.com/seo-on-tap 

P&W Designs SEO Services: https://bypwdesigns.com/seo-services/ 

Website: https://bypwdesigns.com/ 

YouTube: https://www.youtube.com/@julie.pwdesigns/videos 

Instagram: https://www.instagram.com/julie.pwdesigns/

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