A quiet fear I see in almost every creative I work with. The worry that we've already said our thing too many times, that everyone must be tired of hearing it, and that we ought to come up with something new. But that instinct, understandable as it is, might be the very thing quietly holding our work back, and the truth, I think, is almost the exact opposite.
IN THIS EPISODE YOU'LL DISCOVER:
◼️ The quiet reason your message feels worn out to you long before anyone else has properly heard it
◼️ Why saying the same thing again isn't self-indulgent at all but something much closer to a kindness
◼️ The old marketing rule of thumb about how many times someone needs to hear something before it sinks in
◼️ What repetition actually is and why it's the opposite of saying the same sentence over and over
◼️ The uncomfortable feeling that's usually a sign you're finally doing it right
What's your one true thing, the single message you most want to be known for? Send me a DM on Instagram or reply to the Thursday newsletter, in a line if you can, I'd genuinely love to see it.
NEVER MISS AN EPISODE:
My weekly newsletter is where I think out loud. It's where you'll find my behind-the-scenes thinking, where I share the tools I'm currently trying/using, where new resources are shared first and where the conversations happen that often form future episodes. I'd love you to join the many creative business owners already benefitting and joining the conversations.
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Philippa Craddock. Innehållet i podden är skapat av Philippa Craddock och inte av,
eller tillsammans med, Poddtoppen.
