Today I'm joined by Ashley Murphy, co-founder and CEO of NEAT Method and author of The NEAT Method Organizing Recipe Book. Ashley started her career as an in-home personal trainer, and it was there that she first noticed something surprising: a client's disorganized space could quietly undo the progress they were making everywhere else. That observation eventually grew into a national organizing brand with a community behind it that she's incredibly proud of.
We talk about why the kitchen (not the closet) tends to be the biggest source of stress in a home, why she never recommends buying bins and baskets first, and the simple mindset shift — renaming your "junk drawer" — that can change how you feel about a space entirely. If you've ever felt like your home is working against you instead of for you, this conversation is for you.
In this episode:
How a personal training client taught Ashley that a disorganized home was affecting more than just her space
Why the kitchen and primary bedroom hold the most stress in a home
The "quick win" to try before you buy a single organizing product
Measuring your "prime real estate" before you buy bins or baskets
What The NEAT Method Organizing Recipe book is really teaching
How a side hustle grew into a 100+ market organizing community
Links mentioned:
NEAT Method: https://neatmethod.com/
The NEAT Method Organizing Recipe book: https://neatmethod.com/products/book
Join the Aligned at Home Collective: https://www.purelivingwithlisamorton.com/collective.html
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