Text me and tell me what you think of this ep.
Interior designers often over-deliver at proposal stage — sharing mood boards, design direction, and creative strategy before a client has signed or paid a deposit. This episode asks whether that's genuinely good service or anxiety dressed up as process. Rhiannon Lee, AI strategist for Australian interior designers, unpacks where the habit comes from, what it costs you, and why simpler proposals might actually convert better.
→ Join the Studio Build waitlist: https://rhiannonlee.myflodesk.com/studiobuild
──────────────────────────
CHAPTERS
──────────────────────────
0:00 Why are interior designers over-delivering in proposals?
3:20 What happens when you give away the design direction upfront
7:45 Is your proposal too long — or are you scared of your own price?
12:10 What a $15,000 course with three Zoom calls taught me about value
17:30 How to hold back the strategy without losing the client
22:05 Should your proposal be a one-pager?
26:40 How to use AI to audit your own proposal right now
31:15 Studio Build live round — what's coming and when
──────────────────────────
RESOURCES MENTIONED
──────────────────────────
→ Studio Build — 6-week AI implementation intensive: https://rhiannonlee.myflodesk.com/studiobuild
→ Studio CEO — 12-week business coaching program: https://rhiannonlee.myflodesk.com/f2hx86pcv4
──────────────────────────
ABOUT RHIANNON LEE
──────────────────────────
AI strategist for Australian interior designers. Former Oleander & Finch. Creator of the Studio Suite — Studio Learn, Studio Build, and Studio CEO — operational AI implementation for design businesses, not productivity theatre.
→ Instagram: @the_rhiannonlee
→ Website: re branded site coming soon
Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.
Grab more insights and updates:
Follow me on Instagram: https://instagram.com/oleander_and_finch
Like Oleander & Finch on Facebook:https://www.facebook.com/oleanderandfinch
For more FREE resources, templates, guides and information, visit the Designer Resource Hub on my website ; https://oleanderandfinch.com/
Ready to take your interior design business to the next level? Check out my online course, "The Framework," designed to provide you with everything they don’t teach you in design school and to give you high touch mentorship essential to having a successful new business in the industry. Check it out now and start designing YOUR own success
THE FRAMEWORK ( now open) https://www.oleanderandfinch.com/the-framework-for-emerging-designers/
Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations...
