In this episode of Help My Small Business, Jane is joined by Gabrielle Requena, founder of Wrinkles Schminkles, to review Shay’s family-run Sydney salon, Blossom Hair and Beauty.

After rebranding from The Bridal Bar, Shay wants to attract more customers beyond the bridal market - but she’s struggling to shift how locals see the business. Jane and Gabrielle unpack how to make Blossom stand out, attract more busy mums and get the business in front of the right customers online.

Connect with us:
Follow The Lazy CEO podcast: @thelazyceo_podcast @thelazyceopod
Stay updated with Jane Lu: @thelazyceo
Connect with Gabrielle: @gabriellereq
Check out Wrinkles Schminkles: @wrinklesschminkles
Follow Blossom Hair & Beauty: @blossomhairandbeautyco

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