How to grow your email list with newsletter swaps

You've started an email list but now what? How do you add more subscribers and grow your audience?

This episode looks at a strategy for email list growth called "newsletter swaps." A newsletter swap is a cross-promotion you do with another newsletter operator.

We'll talk about the benefits of doing swaps, how you do them, who to do them with and a few pitfalls to avoid before you start your collabs.

You'll love this episode if:

• You're growing your email newsletter
• You're thinking about cross-promotions
• You appreciate a good "how to"

Find your buyers faster with the Low Energy Leads newsletter: https://read.lowenergyleads.com

Mentioned in this episode:

• Episode on starting your list: https://www.lowenergyleads.com/2
• Episode on email list experiments: https://www.lowenergyleads.com/15
• My newsletter swap page: https://lexroman.com/swaps
• Lettergrowth: https://lettergrowth.com/
• InboxReads: https://inboxreads.co/
• Reddit (newsletters): https://www.reddit.com/r/Newsletters/
• ConvertKit Creator Network: https://creatornetwork.convertkit.com/
• Beehiiv Creator Network: https://www.beehiiv.com/features/recommendations
• Sparkloop: https://sparkloop.app/
• Lenny's tweet on cross-promo: https://twitter.com/lennysan/status/1581331300325109765?lang=en
• Matt McGarry's newsletter for list growth: https://www.newsletteroperator.com/
• Jamie's Minimalist Hustler newsletter: https://minimalisthustler.com/
• Josh Spector's newsletter for creatives: https://fortheinterested.com/subscribe

Connect with Lex

• Website: ⁠⁠⁠⁠https://lexroman.com⁠⁠⁠⁠
• Newsletter: ⁠⁠⁠⁠https://read.lowenergyleads.com⁠⁠⁠⁠
• LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/lexroman⁠⁠⁠⁠
• Toolkit: ⁠⁠⁠https://lexroman.com/toolkit⁠⁠⁠
• Buy Me a Coffee: ⁠⁠⁠⁠https://www.buymeacoffee.com/lexroman

⁠⁠⁠⁠Sponsor

This episode is brought to you by Space Cookie Designs, shipping out of this world web design. Stacey Nicholls with Space Cookie Designs is all about elevating your online presence from “Oops, still working on it” to “Oh wow, you HAVE to see my site!" Learn more at thespacecookie.com

Credits

Music from Uppbeat (free for Creators!) | License code: CYHCUU5DLPVC8OTQ 

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