#958 Ever wondered how entrepreneurs are using live online events to build authority and sign high-ticket clients — without needing a massive audience? In this episode, host Brien Gearin sits down with Melissa Ng, founder of Amprofy, a company that helps coaches, consultants, and service providers grow their businesses through challenges and virtual workshops. Melissa shares how she turned her own e-commerce success into a seven-figure coaching business, then built Amprofy to help others do the same. She breaks down the anatomy of a high-converting online event, the common mistakes entrepreneurs make, and how to leverage AI, storytelling, and smart automation to boost engagement and conversions!
(Original Air Date - 10/22/25)
What we discuss with Melissa:
+ Melissa’s journey from corporate finance to seven-figure entrepreneur
+ How she built her first million-dollar business in 24 months
+ What makes challenges and workshops so effective for conversion
+ Common mistakes (like overteaching) that kill conversions
+ How to craft event topics that attract ideal clients
+ Using AI and automation to improve marketing and follow-ups
+ The structure of pre-, during-, and post-event sequences
+ Balancing value vs. overwhelm in live presentations
+ Turning a single event into an evergreen client generator
+ The “depth over volume” mindset behind high-ticket success
Thank you, Melissa!
Check out Amprofy at Amprofy.com.
Follow Melissa on Instagram and LinkedIn.
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