🎙️ Some of the biggest opportunities are hiding inside problems everyone else has stopped questioning.
In Episode 101 of The Young Mavericks | Apex Dialogues, Anmol Gogia sits down with Srikrishna Ellore, Founder & Product Architect of Alya - The Light Co, for a conversation about building technology in an industry most startup founders rarely think about: lighting.
Why build here when everyone else is chasing the next obvious AI opportunity?
Because sometimes innovation isn’t about inventing a completely new category.
Sometimes, it starts by looking closely at an existing industry and asking:
“Why are we still doing it this way?”
Srikrishna takes us inside the thinking behind Alya, the friction hidden inside traditional lighting workflows, and why solving a niche problem requires far more than adding AI to an old process.
We explore:
💡 Why he chose to build in a market most people overlook
🏗️ What Alya actually solves for lighting professionals
⚙️ Where friction still exists across real-world lighting workflows
🤖 The real role AI can play, beyond the buzzwords
🧠 Why technology should enhance professional judgment rather than replace it
📐 How products change when they’re built from ground reality instead of assumptions
🔬 What it takes to build in deep-tech and highly specialised markets
🚀 Why niche industries can create some of the strongest startup opportunities
🏢 How buildings, lighting and intelligent spaces could evolve over the next five years
🎯 The founder mindset required when you’re building something the market doesn’t immediately understand
And we close with a question every aspiring founder has probably asked:
What do you do when you feel like you don’t have a “cool” startup idea?
Because the next meaningful company might not come from chasing the category everyone is already talking about.
It might come from looking deeper into a problem everyone else has learned to tolerate.
Build where others don’t look.
If you’re a founder, architect, designer, product builder, AI professional, deep-tech entrepreneur or simply interested in how technology transforms traditional industries, this conversation is for you.
🎙️ The Young Mavericks | Apex Dialogues - Episode 101
🌐 Explore Crobstacle:
https://crobstacle.com/
📲 Follow Crobstacle:
Instagram: https://instagram.com/crobstacle
LinkedIn: https://www.linkedin.com/company/crobstacle/
X: https://twitter.com/crobstacle
Facebook: https://www.facebook.com/crobstacle
#TheYoungMavericks #SrikrishnaEllore #Alya #ArtificialIntelligence #LightingTechnology
