What has changed most in commerce media, and what should brands and retailers be paying attention to right now?
With the pace of change accelerating so quickly, how should brands and retailers think about staying ahead?
As consumers increasingly use LLMs and conversational AI for product discovery, how should brands think about ranking and showing up organically—not just through paid media?
What are one or two things you’re seeing brands and retailers get wrong right now?
How should brands think about authoritative product content as AI and LLMs increasingly influence what consumers see and believe about their products?
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