Jenny welcomes back Maree Jones, the Director of social media strategy at University of Alabama Birmingham, to dive into the intersection of parenting and social media management. They discuss guiding teenagers through digital literacy, the evolving habits of Gen Z and Gen Alpha, and how social channels influence college search decisions. Maree also shares insights on Meta's legal settlement regarding addictive features and confesses to presenting a safety slideshow to her son before letting him join social media.
Related Link: https://lnkd.in/p/e6F-Ykfq
Guest Name: Maree Jones, the Director of social media strategy at University of Alabama Birmingham
Guest Social: LinkedIn
Guest Bio: Maree Jones wears many hats: social media strategist, digital content writer and thought leader, sought-after speaker and emcee, and more. With more than 15 years of experience in the ever-evolving world of digital communication, she now serves as the Director of Social Media Strategy at the University of Alabama at Birmingham, the largest employer in the state of Alabama and a powerhouse research institution. Her guiding mantra, “Digital relationships are real relationships,” is the foundation of her work and leadership.
Throughout her career, Maree has shaped the online presence of national and global brands across industries, including higher education and technology, healthcare, and consumer products. It’s safe to say you’ve seen her award-winning work online without even realizing it.
When she’s not leading UAB’s social media ecosystem or speaking to audiences about digital culture, this Birmingham, Alabama native is a wife, mom, pet mom, and nonprofit advocate. Learn more at mareejones.com.
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Connect With Our Host:
Jenny Li Fowler
https://www.linkedin.com/in/jennylifowler/
https://twitter.com/TheJennyLi
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