Retail Investors: Understanding Investment Patterns and Engagement Strategies

Welcome to another episode of "IR in Focus" with your host, Carmen Lilly. In this episode we're diving deep into the evolving world of retail investment behavior and engagement strategies. Joining us is Tom Bruni, the Editor in Chief and VP of Community at Stocktwits, the largest social media platform for retail investors.

In this episode, we explore how retail investors have transformed from mere participants during the meme stock craze to a formidable force in the market. Tom shares insights on the impact of platforms like Robinhood, the importance of real-time sentiment analysis, and how investor relations teams can effectively engage with this dynamic audience.

More S&P Global Content:

• It All Starts With Data
• Webinar: The Expanding Reach of Investor Relations

To learn more about Stocktwits and its suite of IR offerings, email advertising@stocktwits.com

Credits:

·       Host/Author: Carmen Lilly

·       Guest: Tom Bruni

·       Producer: Carmen Lilly

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