How do you build and scale a successful SaaS company for more than a decade?
Mike Donnelly, CEO of Seventh Sense, shares lessons from 13 years of entrepreneurship, customer success, innovation, and building a data-driven email marketing platform.
Sound Bites
"It's a game of inches in sales."
"Customer success is my North Star."
"Building a business is life or death."
Chapters
00:00 Introduction to Mike Donnelly and 7Sense
00:54 Learning Opportunities in Entrepreneurship
02:23 From Geology to Email Marketing Intelligence
05:04 Tipping Points and Stressful Moments in Business
09:00 The Motivation Behind Seventh Sense
19:55 Crisis Management and Daily Operations
23:26 Customer Success and Email Communication
27:28 Onboarding and Implementation Challenges
30:04 Removing Friction for Customer Success
32:08 The Journey of Building a SaaS Product
37:24 The Grit Behind Entrepreneurship
40:10 Advice for Aspiring Entrepreneurs
47:30 The Evolution of 7th Sense
54:43 The Future of Email Marketing
Mike Donnelly's LinkedIn
Seventh Sense LinkedIn
Sajeel Qureshi's LinkedIn
Computan's LinkedIn
