Rich sits down with Jay Roberts, CEO of Prosper Group, a Miami-based developer currently overseeing more than $3 billion in active real estate projects. Jay breaks down how high-end waterfront condo development really works, walking through the process from acquiring land all the way to selling out the building.
They talk about why billionaires, founders, and major tech players are leaving California and relocating to South Florida, how Jay analyzes a $345 million project to target a 30% profit margin, and how pre-sale deposits allow developers to use buyer capital to help fund construction. They also get into why waterfront real estate continues to be one of the most resilient and appreciating asset classes in the world. If you want to see how serious capital actually moves through real estate, this episode is for you. Let’s get into it.
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