Non-Traditional Growth in the Age of AI | Tuhin Kumar (Head of Design, Luma AI)

What happens when product design meets generative AI, and the rules keep changing week by week? In this episode, we sit down with Tuhin Kumar (Head of Design, Luma AI) for an open conversation on what it takes to design, build, and grow breakthrough products in an era defined by AI.

Tuhin shares:

• Why “done” in AI products means leaving room for both user creativity and machine intelligence, and how this rewrites the old playbook for product design

• How to navigate the chaos of rapid AI advances without losing focus on the people you’re building for

• Practical ways to balance iteration speed, craft, and real user impact, even as the ground keeps shifting under your feet

• Lessons from Luma’s explosive Dream Machine launch: why not all growth is good growth, and how segmenting your true users can be a superpower

• How to futureproof your design career: curiosity, hands-on experimentation, and letting go of “old rules”

  
  

Plus: behind-the-scenes stories, Tuhin’s take on “character design” for AI, and candid advice for anyone trying to chart a course through the noise.

Episode highlights:

• Designing for unpredictability in AI products

• From free users to product-market fit: growth loops that work in creative AI tools

• Craft, personality, and the role of feeling in modern design

• Advice for designers navigating the new AI landscape

  
  

Whether you’re a designer, PM, engineer, or just curious about how world-class AI tools get built, this episode is packed with tactical insight and inspiration.

Connect with Tuhin:

Linkedin: https://www.linkedin.com/in/tuhinkumar/

Connect with us:

Host: https://www.linkedin.com/in/omoleemmanuel/

Host: https://www.linkedin.com/in/inioluwa-abiodun/

Website: https://www.growthdesigncast.com/

If you enjoyed this episode, leave us a review or share it with someone curious about the future of design and AI!