CX budgets only grew about 2% this year, yet AI spending inside those same budgets jumped 38%. That math forces a hard question: if the total pool barely changes, where does the new AI money come from? We walk through why the “somewhere” is often customer service headcount, and why that shortcut can quietly create a bigger budget problem later.
We unpack Gartner’s prediction that many companies cutting support roles due to AI will need to rehire by 2027 and beyond, often at a higher cost than keeping and reskilling people in the first place. We also talk about the trust gap showing up in channel value: leaders still rate live chat and phone as most valuable today, even while expecting generative AI chatbots to take the top spot soon. When spending moves faster than trust, customers feel it through inaccuracies, frustrating loops, and a lack of empathy during complex moments.
If you care about customer experience, customer service automation, and making smart generative AI decisions without breaking trust, this one is for you. Subscribe, share with your team, and leave a quick review so more CX leaders can find the show.
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