Building a Culture of Growth: How “Squiggly Careers” Strengthen Engagement

Career development shouldn’t be a checklist. It should be a catalyst.

In this episode of Culture Over Coffee, Beth sits down with Deb Kuhn who leads Career Development and Programs at TransUnion, to explore how growth pathways can transform company culture from the inside out.

Deb shares incredible insights, including: - Why TransUnion replaced rigid career ladders with “squiggly careers,” helping employees explore lateral moves, expand responsibilities, and grow in place.

- How focusing on transferable skills (what she calls “superpowers”) creates a culture where people feel valued for their unique strengths, not just their titles.

- Why career development must stay top of mind to drive engagement and how even simple manager conversations can reignite motivation and ownership.

Deb Kuhn: https://www.linkedin.com/in/deborah-kuhn-a1520210/

Evaluate Your Company Culture: https://uyc.thecenterforsalesstrategy.com/quick-culture-assessment

Beth Sunshine: https://www.linkedin.com/in/bethsunshine/

Culture Over Coffee: https://uyc.thecenterforsalesstrategy.com/culture-over-coffee-podcast

Up Your Culture: https://www.linkedin.com/in/bethsunshine/